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Digital Business Transformation: How Established Companies Sustain Competitive Advantage From Now to Next eBook

Original price was: $17.00.Current price is: $12.00.

Author(s: Nigel Vaz
Publisher: John Wiley & Sons P&T
Print ISBN: 9781119758679, 111975867X
eText ISBN: 9781119758686, 1119758688

eText ISBN: 9781119758686 SKU: 9781119758686 Category: Trending 2022 Tags: Business & Economics, entrepreneurship Print ISBN: 9781119758679

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Fuel your business’ transition into the digital age with this insightful and comprehensive resource

Digital Business Transformation: How Established Companies Sustain Competitive Advantage offers readers a framework for digital business transformation. Written by Nigel Vaz, the acclaimed CEO of Publicis Sapient, a global digital business transformation company, Digital Business Transformation delivers practical advice and approachable strategies to help businesses realize their digital potential.

Digital Business Transformation provides readers with examples of the challenges faced by global organizations and the strategies they used to overcome them. The book also includes discussions of:

How to decide whether to defend, differentiate, or disrupt your organization to meet digital challenges
How to deconstruct decision-making throughout all levels of your organization
How to combine strategy, product, experience, engineering, and data to produce digital results

Perfect for anyone in a leadership position in a modern organization, particularly those who find themselves responsible for transformation-related decisions, Digital Business Transformation delivers a message that begs to be heard by everyone who hopes to help their organization meet the challenges of a changing world.

This is a digital product.

Digital Business Transformation: How Established Companies Sustain Competitive Advantage From Now to Next 1st Edition is written by Nigel Vaz and published by John Wiley & Sons P&T. The Digital and eTextbook ISBNs for Digital Business Transformation are 9781119758686, 1119758688 and the print ISBNs are 9781119758679, 111975867X.