Better Business, 7th Edition eBook

Better Business takes a conversational, question-and-answer approach to contemporary business. The authors present business topics in manageable sections, while encouraging you to draw connections along the way. By introducing and concluding each section with a situational scenario in need of a solution, the authors challenge you to think deeply about the chapter material as you read.

The 7th Edition incorporates content updates and critical-thinking features analyzing market trends, such as the integration of AI into business processes. Inspiring videos feature the business owners of Made In and Barre3 as they reflect on the interdependence of business areas and what it takes to sustain and grow a business.