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E-Commerce 2021: Business, Technology, and Society eBook

Original price was: $89.99.Current price is: $62.00.

Author(s): Kenneth C. Laudon; Carol Guercio Traver
Publisher: Pearson
Print ISBN: 9780136931805, 0136931804
eText ISBN: 9780136931720, 0136931723

eText ISBN: 9780136931720 SKU: 9780136931720 Category: Trending 2022 Tags: Computers, Electronic Commerce Print ISBN: 9780136931805

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Version: PDF/EPUB. If you need EPUB and MOBI Version, please send contact us.
Compatible Devices: Can be read on any devices

The most up-to-date, comprehensive overview of e-commerce today Lively and fun to read, E-commerce 2021: Business, Technology, and Society is an in-depth, thought-provoking introduction to e-commerce focusing on key concepts and the latest empirical and financial data. Hundreds of examples from companies, such as Facebook®, Google®, Twitter®, Amazon®, Pinterest®, eBay®, Uber®, WhatsApp®, and Snapchat® illustrate how e-commerce is altering business practices and driving shifts in the global economy. The entire 16th edition has been updated through October 2020, and includes up-to-date coverage of privacy and piracy, government surveillance, cyberwar, fintech, social local-mobile marketing, internet sales taxes, and intellectual property.

This is a digital product.

Additional ISBNs

0136931804, 0136931820, 9780136931805, 9780136931829, 0136931766, 9780136931768

E-CommerceSave up to 80% versus print by going digital with VitalSource. Additional ISBNs for this eTextbook include 0136931804, 0136931820, 9780136931805, 9780136931829, 0136931766, 9780136931768.