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The IDEATE Method: Identifying High-Potential Entrepreneurial Ideas eBook

Original price was: $43.50.Current price is: $15.00.

Author(s: Dan Cohen; Greg Pool; Heidi Neck
Publisher: SAGE Publications, Inc
Print ISBN: 9781544393247, 1544393245
eText ISBN: 9781544393261, 1544393261

eText ISBN: 9781544393261 SKU: 9781544393261 Category: Trending 2022 Tags: Business & Economics, entrepreneurship Print ISBN: 9781544393247

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Generating new ideas that create substantial value is at the very core of entrepreneurship. The IDEATE Method is an ideation method empirically proven to help students identify problems, develop creative solutions, and select the most innovate entrepreneurial idea. Authors Daniel Cohen, Gregory Pool, and Heidi Neck emphasize the importance of deliberate practice and repetition as they guide students through each phase of the method: Identify, Discover, Enhance, Anticipate, Target, and Evaluate. Goal-directed activities and self-reflection questions help students develop their entrepreneurial mindset and skillset.

This is a digital product.

Additional ISBNs

1544393245, 154439327X, 9781544393247, 9781544393278, 1544393253, 9781544393254

The IDEATE Method: Identifying High-Potential Entrepreneurial Ideas 1st Edition is written by Dan Cohen; Greg Pool; Heidi Neck and published by SAGE Publications, Inc. The Digital and eTextbook ISBNs for The IDEATE Method are 9781544393261, 1544393261 and the print ISBNs are 9781544393247, 1544393245. Additional ISBNs for this eTextbook include 1544393245, 154439327X, 9781544393247, 9781544393278, 1544393253, 9781544393254.