Quantitative Research Methods for Communication: A Hands-On Approach, 4th Edition eBook

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Quantitative Research Methods for Communication: A Hands-On Approach is a relevant and accessible guide to quantitative research. In clear, straightforward language, the authors encourage students to take an active, hands-on role in the learning process, giving them the tools they need to locate, conduct, collect and present their research. The authors use real communication studies and data sets to make communication research come alive for students. Students are not only introduced to new skills but also given the opportunity to immediately apply these skills in research scenarios. The text integrates helpful features throughout, including chapter objectives, case studies, data sheets, and key terms.

This is a digital product.

Quantitative Research Methods for Communication: A Hands-On Approach 4th Edition is written by Jason S. Wrench; Candice Thomas-Maddox; Virginia Peck Richmond and published by Oxford University Press. The Digital and eTextbook ISBNs for Quantitative Research Methods for Communication are 9780190861940, 0190861940 and the print ISBNs are 9780190861063, 0190861061. Additional ISBNs for this eTextbook include 9787070190862.